The air at Pasaraya Blok M is buzzing again! Not just with perfume notes and new palettes, but with new excitement. Oh Beauty Festival 2.0 is back, blooming brighter than ever. Since this event is created as a space for everyone to celebrate the best version of themselves with more than 200 brands lighting up the scene, we’ve handpicked 10 must-visit local brands that capture the spirit of this year’s “In Full Bloom” theme. Amara Sol Amara Sol is a local footwear brand that w

This November, Oh Beauty Festival comes back bigger and better. This is the second Oh Beauty Festival this year since March 2025. Due to high demands from Jakarta’s beauty and lifestyle enthusiasts. This time, Oh Beauty Festival comes back with the theme of “In Full Bloom”. According to Rara Emiria, the Co-Founder of Overheard Beauty Universe, carrying the theme In Full Bloom, Oh Beauty Festival 2.0 is not only about the latest beauty trends, but also about passion. This them